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Our market research handbooks present a comprehensive market analysis of consumer market sectors. They provide the most recent market statistics available, analyses of trends, assessments of marketshare leaders, and market forecasts.
Each handbook includes dozens of Website links - directly embedded into the electronic edition - linking you to additional market research information and other important resources.
All reports are available for instant access via Adobe PDF download as well as in hard-copy editions. The cost for instant access only is $285. With the purchase of a hard-copy ($385), you also receive instant access via Adobe PDF download. Hard-copy reports are shipped only within North America.
A 15% discount is provided for orders of three or more titles.
| Casinos 2008 | Order | |
| May 2008; 255 pages; ISBN# 1-57783-128-4 | ||
An assessment of the entire scope of the casino sector, including gaming, lodging, entertainment, nightlife, dining, amenities, retail, and conventions, Casinos 2008... more |
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| Consumer Behavior 2008 | ||
| December 2007; 244 pages; ISBN# 1-57783-123-3 | ||
This handbook provides essential information every marketer and retail executive needs to know - why consumers buy and how to influence their purchasing. RKMA continuously... more |
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| Consumer Healthcare 2008 | ||
| August 2007; 177 pages; ISBN# 1-57783-119-5 | ||
Assessing healthcare decisionmaking from a consumer/patient perspective, this handbook presents demographic and state-by-state analysis as well as recent market research... more |
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| Consumer Use Of The Internet & Mobile Web 2008 | ||
| February 2008; 170 pages; ISBN# 1-57783-126-8 | ||
Internet and mobile-media market data is scattered through a myriad of sources. This handbook compiles top-line consumer Internet use and expenditure data into a single... more |
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| Hotels & Resorts 2008 | ||
| July 2008; 216 pages; ISBN# 1-57783-129-2 | ||
First published in 1998, this annual market research handbook provides the most comprehensive hotel industry market data available from any reference. Combining current... more |
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| Sports Marketing 2008 | ||
| January 2008; 213 pages; ISBN# 1-57783-114-4 | ||
First published in 1997, this is our 11th annual assessment of the sports business in the U.S. This market research report is a current and comprehensive assessment of... more |
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| The 2007 Entertainment, Media & Advertising Market Research Handbook | ||
| April 2007; 235 pages; ISBN# 1-57783-116-0 | ||
Now in its 9th edition, the handbook combines current market statistics with trend analysis and marketing strategies, providing a comprehensive and reliable guide for strategic... more |
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| The 2008 Beverages Market Research Handbook | ||
| March 2008; 180 pages; ISBN# 1-57783-122-5 | ||
A comprehensive assessment of the $300 billion U.S. market for refreshment and alcoholic beverages, this handbook is designed for restauranteurs, supermarkets/retailers,... more |
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| The 2008 Healthcare Business Market Research Handbook | ||
| June 2008; 290 pages; ISBN# 1-57783-131-4 | ||
Twelfth Edition. This is a comprehensive analysis of the $2.3 trillion U.S. healthcare marketplace and will provide you with the most recent statistics and data available. It is... more |
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| The 2008 Leisure Market Research Handbook | ||
| October 2007; 261 pages; ISBN# 1-57783-120-9 | ||
The annual U.S. leisure market is assessed at $2.4 trillion. Fueled predominantly by Baby Boomer spending, significant growth in the leisure marketplace is expected for the... more |
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| The 2008 Restaurant & Foodservice Market Research Handbook | ||
| March 2008; 240 pages; ISBN# 1-57783-127-8 | ||
With a thorough and in-depth analysis of the $558 billion restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends... more |
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| The 2008 Retail Business Market Research Handbook | ||
| July 2008; 210 pages; ISBN# 1-57783-130-6 | ||
Now in its 10th edition, this handbook is the most comprehensive compilation of retail market data and analyses available in any reference source. The handbook includes... more |
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| The 2008 Travel & Tourism Market Research Handbook | ||
| October 2007; 303 pages; ISBN# 1-57783-121-7 | ||
Ninth edition. Previous editions were used by virtually all major CVBs, most state travel offices, and dozens of corporations in all sectors of the travel and tourism industry,... more |
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Richard K. Miller & Associates 4132 Atlanta Highway Suite 110-366 Loganville, GA 30052 p. (770) 416-0006 f. (770) 416-0052 e. rkm@rkma.com